The island will reward travelers that chose it for their holidays with free nights and tickets for museums and attractions

Italy starts to think about tourism again. These past few months of health emergency have severely affected this that is one of the crucial sectors of the Italian economy. For this reason, many local authorities and consortia are devising initiatives to re-awaken it as soon as it will be possible. A major one it that of Sicily’s local government, Regione Sicilia.

It has allocated 75m euros to boost incoming tourism to the wonderful island.


With a very interesting initiative, Sicily aims to entice travelers to rediscover its beauty. Initially, regional councilor for tourism Manlio Messina spoke of a 50m euro fund that the administration made available to encourage travelers to organize their next holidays in Sicily. Regione Sicilia will use the fund, subsequently increased to 75m euros, to purchase tourist services from local providers. Then, it will give away these services as “rewards” to travelers who chose Sicily as their holiday destination. The idea is to contribute to the recovery of the tourism sector in two distinct ways.

On the one hand, it will help businesses with some immediate liquidity. On the other, it will give a contribution to the families who want to take a holiday, albeit in financial straits. 

The administration plans, for example, to buy hotel nights and to offer them to visitors with a really interesting formula. They will receive a free night for every three-night stay and they will be cumulative for longer stays. Regione Sicilia will also purchase tickets for museums and other attractions. These as well will go to reward tourists. However, in this case, the conditions of the offer are still unknown.

The offers may be already available for July and August. Nonetheless, there is also the possibility that the packages will be launched in October, to encourage tourism in medium and low season periods.

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